brandbuilder, business thinkers, creativity, culture, me
Category: culture
29 Posts
advertising, archetypes, culture, pop culture
Political logos: The origin of the Republicans’ elephant and the Democrats’ ass.
account planning, adaptation, brand consciousness, brand planning, business, culture, customer experience, Social Communications, social media
Cultural chasms, being in irons, and navel-gazing punditry.
acts of rebellion, adaptation, corporate culture, courage, culture, identity, leadership, lessons, T-shaped, the right stuff
The value of a mouthful of blood
2009, account planning, acts of rebellion, adaptation, culture, customer experience, customer relationship, evolution, excellence, P2P, relationships, relevance, social media, social network
Becoming P2P: Principal characteristics of the new Social Business
being fearless, being the best, courage, culture, vision
What won’t you compromise (and compromise on)? – Inspired by Amber Naslund
adaptation, advice, being fearless, being the best, brand culture, brand planning, brand relevance, brand strategy, change, change agent, competitive edge, corporate culture, culture, design thinking, differentiation, discipline, discovery, efficiency, evolution, excellence, fresh ideas, hybrid thinking, ideation, IDEO, innovation, insight, inspiration, kicking ass, leadership, lessons, management lessons, market disruption, market research, Nike, opportunity, passion, perfectionism, performance, product design, product development, progress, relevance, routine, smart business, strategy, success, triathlon, vision
You are ALWAYS in Beta.
2009, account planning, building value, change, clarity, client partnerships, collaboration, communication, competitive edge, corporate culture, corporate ecosystem, creative types, culture, differentiation, efficiency, expectations, good advice, human interactions, insight, management lessons, social media, solutions
The importance of speaking your clients’ language.
2009, bonehead moves, culture, nonsense, trend spotting, twitter
Hamthrax Mania – Part 1
2007, 2009, brand ambassadors, brand culture, brand insights, brand ownership, brand you, brands, building value, compassion, compensation, corporate culture, corporate ecosystem, culture, customer experience, customer relationship, customer service
Brand Tweak Wednesday: Employee Engagement
account planning, amatore, brand elevation, brand planning, brand relevance, brand strategy, building value, business thinkers, competitive edge, corporate culture, creative types, creativity, culture, customer experience, design thinking, differentiation
Designers as Leaders
being the best, brand consciousness, brand ownership, brand planning, brand relevance, building value, business thinkers, common sense, community, competitive edge, conversations, corporate culture, corporate ecosystem, culture, customer relationship, design thinking, differentiation
Turn Insight into Action
account planning, advertising, apple, brand ambassadors, brand consciousness, brand culture, brand planning, brand relevance, brand strategy, brands, buzz marketing, community, conversations, cool factor, corporate culture, culture, customer communities, customer experience, customer relationship, marketing leadership, microsoft, purchasing triggers, smart business, social media
Grassroots vs. The Volcano
communication, community, competitive edge, conversations, culture, customer communities, customer experience, customer relationship, differentiation, engagement, social media, social networking
Recap of Social Media Club Greenville’s 2nd Super Monday
communication, community, culture, social media, social network, social networking, society
You say Twitter, I say Community
being fearless, being the best, brand ambassadors, brand consciousness, brand culture, brand elevation, brand insights, brand ownership, brand relevance, building value, business, community, compassion, competitive edge, contributing, conversations, corporate culture, culture, customer communities, customer experience, customer relationship, customer service
Dance with your customers.
anthropology, archetype, brand consciousness, brand culture, brand insights, brand ownership, brand planning, brand relevance, brand strategy, branding terms, culture, mythology, pop culture, power brand
Archetypes and Brands
brand consciousness, brand elevation, brand insights, brand relevance, brand valuation, culture, human interactions, planning, purchasing triggers, routine, sales
Brand Loyalty vs. Brand Comfort
conversations, culture, evolution, social media, social network, society
The art of being Guy Kawasaki – Blending the social and the media, one package at a time
brand strategy, channel, communication, community, competitive edge, conversation, culture, customer communities, demographics, fresh ideas, human interactions, influencers, management lessons, marketing 2.0, marketing communications, modern times, opportunity, relevance, search engines, smart business, social media, social network, social networking, statistics, strategy
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