
Tag: brandbuilder
349 Posts


The difference between a gadget and a product

Have a great memorial day.

Back by popular demand: less filler, more meat.

7 social business lessons from the fashion industry

Why it worked.

Edelman’s Trust Barometer Report 2013: Our Global Leadership Problem.

A few of my favorite lessons from MLK

Facebook Graph Search explained in 15 seconds

2013: The Year 90% of CEOs Will Lose Faith In Marketers?

Merry Christmas, everyone!

How Not to Measure the Value of a Like.

10 Things Julius Caesar could have taught us about business, leadership, marketing (and even social media)

BSMi’s 2012 Global Influencer Survey: Top 100 influencers in digital, social media and marketing
![Some more thoughts on Social Media and ROI [Infographic]](https://thebrandbuilder.files.wordpress.com/2012/10/infographic-roi1.jpg?w=400&h=200&crop=1)
Some more thoughts on Social Media and ROI [Infographic]

Digital Crisis Management 101: The 5 phases of a crisis, best practices, and a very light illustrative case study.

How Digital Monitoring Tools are Changing Journalism

How easily a poorly managed “study” can undermine social commerce.

Want to measure the ROI of some of your social business activities?

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