
Tag: apple
9 Posts


Can Ferrero Rocher get out of its rut?

Godspeed, Steve.

Is Google+ really a big deal? 8+ things everyone should know about Google+

account planning, acts of rebellion
Mainstream vs. Cult: The Case For Success Incubators

account planning, adaptation, brand elevation, brand insights, brand promise, brand relevance
Love: How the essence of a brand fuels its purpose.

account planning, adaptation, brand planning, business thinkers, competence, competitive edge, corporate culture, corporate ecosystem, creative types, creativity, curiosity, design thinking, differentiation, economic development, excellence, good advice, google, great ideas, happy employees, hiring, HR, human interactions, hybrid thinking, ideas, ideation, identity, innovation, intelligence, leadership, management, market disruption, product development, progress, rainmaking, smart business
You want results? Time to start re-investing in people

account planning, acts of rebellion, adaptation, apple, archetypes, brand consciousness, brand culture, brand erosion, brand insights, brand planning, brand relevance
Apple’s new challenge: Transitioning from David to Goliath – BBC.com

apple, community, conversations, customer communities, customer experience, customer relationship, mac, market disruption, messaging, microsoft, microsoft sherpa, trust, truth