Tag: R.O.I.
22 Posts
Monday Business Briefing: The Leadership Advantage
How to publish a proper list of Social Business ROI examples.
101 success stories: yes. 101 examples of ROI: no. Here’s why.
7 Questions about social business integration: #mmchat episode 68
Social Business vs. Social Marketing: Understanding the fight over “content”
Fan, Follower and Like Valuation: Truth vs. Bad Science
account planning, Social Business, social media, value
The 5 basic rules of calculating the value of a Facebook ‘fan’
Social media and R.O.I. – A little bit of clarity
The basics of social media measurement for business.
account planning, ROI, Social Communications, social media
What the McDonald’s social media team got wrong about Foursquare, Social Media strategy, measurement, and ethical reporting.
presentation, ROI, Social Business, Social Communications, social media, social networking
Social Media R.O.I. for associations and non-profits/NFPs
account planning, ROI, Social Business, social media, social networking
Back by popular demand: The Basics of Social Media R.O.I.
account planning, adaptation, management, management lessons, marketing communications, smart business, social media
Best Practices for Social Media: The basics of program planning
adaptation, competence, competitive edge, relevance, reputation management, ROI, social media
Rule #3: Know your sh*t.
social media, strategy, tactics
The skirmish principle
2009, conference, LikeMinds, ROI, social media
First things first: The Social Media ROI presentation from the #LikeMinds conference
building value, business, business thinkers, leadership, management, management lessons, ROI, smart business, social media, social network, SxSW
Why R.O.I. Best Practices for Social Media might just save the world as you know it.
2009, conference, ROI, social media
Video from my Social Media R.O.I. presentation at #sofresh
2009, account planning, marketing, ROI, social media
Brand Building and Online Marketing Blog 
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