Category: twitter
21 Posts
account planning, adoption, Social Business, Social Communications, social media, twitter
How to manage an enterprise Twitter presence: Avatars, account structure, and basic response methodology
2009, account planning, social media, twitter
Hey, don’t take my word for it…
2009, account planning, brand insights, brand ownership, brand planning, management, social media, twitter
How To manage an enterprise Twitter presence: Avatars, account structure and response methodology
account planning, adaptation, bad management, blackberry, bullshit, career, cheating, deception, denial, ethics, HR, incompetence, integrity, leadership, management, marketing leadership, nonsense, product management, professionalism, project management, reputation management, responsibility, setting goals, social media, talent, team building, the right stuff, truth, twitter
Is your Social Media Director qualified?
2009, account planning, brand culture, brand ownership, brand planning, brand relevance, brand strategy, building value, communication, community, conversations, customer communities, customer relationship, marketing 2.0, marketing communications, social media, society, the brandbuilder blog, twitter
Engagement Paradigm: The Breadth vs. Depth question
2009, account planning, brand ambassadors, brand elevation, brand insights, brand planning, brand relevance, brand strategy, brand valuation, building value, communication, competitive edge, conversations, marketing communications, social media, social networking, strategery, twitter
Engagement Paradigm: Defining the value of “followers” on Twitter
2009, bonehead moves, culture, nonsense, trend spotting, twitter
Hamthrax Mania – Part 1
account planning, brand, brand ambassadors, brand consciousness, brand culture, brand insights, brand ownership, brand planning, brand strategy, brand you, brandbuilder, social media, twitter
The Art of the Corporate Avatar
account planning, brand insights, brand planning, brand relevance, brand strategy, brand valuation, social media, twitter
Twitalyzer: Another fast way to measure influence on Twitter
Tired of layoffs? Help share stories of people starting new jobs on twitter: Use hashtag #hired
Happy Twitterversary!
Design Goodness, design matters, differentiation, twitter
The BrandBuilder blog’s Twitter extension makes an unexpected list!
brand culture, brand ownership, brand planning, brand strategy, brand valuation, social media, twitter
Discovered on Twitter… (Week 2)
account planning, advertising, blogs, brand consciousness, brand relevance, brands, creative types, creativity, customer communities, customer relationship, social media, twitter
Discovered On Twitter
greenville SC, mayhem, the brandbuilder blog, twitter
File under “I wish I’d taken more pictures.”
Twitter’s growing pains.
My favorite Twitter posts today:
social media, twitter, when things go wrong
Brand Building and Online Marketing Blog 
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