Category: ROI
30 Posts
How to publish a proper list of Social Business ROI examples.
101 success stories: yes. 101 examples of ROI: no. Here’s why.
Explaining “social media ROI” AGAIN. And again. And… again.
Thanks, Zoetica!
It’s official: “Social Media ROI” is here!
book, brandbuilder, ROI, Social Business, social media
Sneak peek at the “Social Media ROI” cover.
account planning, adaptation, advertising, market disruption, marketing, marketing communications, ROI, smart business, Social Business, Social Communications, social media, social network
Artifacts of Influence: grassroots movements, familiar strangers and the power of the social media daisy chain.
account planning, ROI, Social Communications, social media
What the McDonald’s social media team got wrong about Foursquare, Social Media strategy, measurement, and ethical reporting.
presentation, ROI, Social Business, Social Communications, social media, social networking
Social Media R.O.I. for associations and non-profits/NFPs
brandbuilder, conference, kicking ass, ROI, Social Business, Social Communications, social media, social networking, solutions
In Washington DC for Smartbrief and SocialFish’s #Buzz2010
account planning, ROI, Social Business, social media, social networking
Back by popular demand: The Basics of Social Media R.O.I.
adaptation, competence, competitive edge, relevance, reputation management, ROI, social media
Rule #3: Know your sh*t.
2009, account planning, business, ROI, Social Communications, social media, WOM, WOMM, word of mouth
Measuring the R.O.I. of your Social Media Programs
Defining Social Media R.O.I. Once And For All: It’s all about the Benjamins.
2009, conference, LikeMinds, ROI, social media
First things first: The Social Media ROI presentation from the #LikeMinds conference
building value, business, business thinkers, leadership, management, management lessons, ROI, smart business, social media, social network, SxSW
Why R.O.I. Best Practices for Social Media might just save the world as you know it.
2009, conference, ROI, social media
Video from my Social Media R.O.I. presentation at #sofresh
2009, account planning, marketing, ROI, social media
Marketing in 2009 – The e-book you might have missed
2009, competitive edge, conference, ROI, social media
Brand Building and Online Marketing Blog 
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