account planning, advertising, brand culture, brand insights, brand planning, brand promise, brand relevance, brand strategy, brand valuation, marketing, product design, product development, product management, product release
Category: product release
3 Posts
adoption, advice, anthropology, being the best, brand consciousness, brand culture, brand relevance, brand strategy, brand valuation, building value, change agent, common sense, cool factor, customer communities, differentiation, fresh ideas, great ideas, happy customers, ideation, identity development, market disruption, market research, mentality, niche, opportunity, perception, pop culture, power brand, product development, product failure, product management, product release, purchasing triggers, reality, relevance, smart business, success, value proposition
Wagging the long tail: Gimmicks vs. Substance
culture, gaming, halo 3, microsoft, product release
Brand Building and Online Marketing Blog 