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Archive for the ‘emerging technologies’ Category


Via the SwampFox Insights blog:

“The majority of the world’s designers focus all their efforts on developing products and services exclusively for the richest 10% of the world’s customers. Nothing less than a revolution in design is needed to reach the other 90%.”

—Dr. Paul Polak, International Development Enterprises

The man has a point.

Check out this brilliant website.

A lot of people don’t think of “design” as being all that important, because our daily interactions with “design” are limited to gadgets like the iPod or the latest pair of Oakley sunglasses, or maybe a faucet or something. Maybe we think of design when it comes to cars and clothes and furniture. But smart design can also save thousands of lives every day. Yes, something as seemingly superfluous as “design” can change the world. (Starting with the first tool, taking a detour via the wheel, and fast-forwarding to the millions of things we now take for granted, like the plasma TV, the hybrid automobile, the artificial heart, and even the ubiquitous bottle of Coca Cola.

If you aren’t the humanitarian type and couldn’t care less about saving lives, bear in mind that design can also create entirely new markets. (We just talked about getting there before the herd, so your ears should be perking up just about now.)

How can smart design can create new markets? According to this article in the New York Times entitled “Design That Solves Problems for the World’s Poor” (annoying subscription required):

“A billion customers in the world, are waiting for a $2 pair of eyeglasses, a $10 solar lantern and a $100 house.”

For starters.

That’s something to think about. Not in terms of exploitation, but in terms of wealth and opportunity creation. (The development of the easy-to-use, virtually crunch-proof windup $100 laptop – specifically designed to introduce computers and the internet to 3rd world children – is probably among the most ambitious of these types of endeavors, but also a great example of how we can start to create opportunity in regions of the world in which mere survival is still the order of the day.)

While everyone else is trying to appeal to the richest 10%, maybe, just maybe, the real opportunities are elsewhere. Maybe the time to get into these markets is before they even exist. The seeds are being planted now. The herd is starting to gather. Maybe by the time the market exists and the pastures are green and lush, you’ll find yourself in the back again. Maybe you’ll kick yourself in the butt for not having made a move sooner. (History repeats itself.)

What if you could create one of the most lucrative companies of the 21st century AND save tens of thousands of lives at the same time? What if you really could be enormously successful AND help save the world all in one fell swoop? What if you could have your cake and eat it too?

In this economy, perhaps these are questions worth asking yourself – especially if you are a US or Western European manufacturing company looking for a reason to go on.

Don’t even approach the problem from a humanitarian standpoint if you don’t want to. Approach it from a business standpoint. Here’s the problem you need to solve: 90% of the planet’s population wants something that they probably can’t get very easily. All you have to do is figure out what that is, how much they’re willing to pay for it, and how to get it to them. It could be a mode of transportation. It could be a light source. It could be a sanitary product. It could be food. It could be a garment. It could be knowledge. It could be something as simple as a tougher bicycle wheel. It could be anything.

There is no single answer. There are probably thousands upon thousands. And that’s exciting.

Whatever it is, it could also have applications right here, where the richest 10% of the world population lives and eats and shops 24/7/365.

It might even be a better option than trying to become the next Google.

Food for thought.

So… what are you working on right now?

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Sweet post by Chris Wilson over at The Marketing Fresh Peel this week:

An ability to perceptively spot trends is a vital part of putting your company ahead of the competition. But recognizing a trend is only half of the equation. It’s even more important that you take action. What good is it to spot a trend if you can’t take advantage of the coming wave?

This is where it becomes important to not only look for trends, but to look for them early. I’ve compiled a list of 20 different how to tips, tools, blogs and websites that can help you in spotting trends. They are organized into different categories.

Trend Tips

Get out of your office! Go somewhere that everyone seems to be. Watch people interact with each other. What are they doing? What are they wearing? Who is the center of attention? Why? Look for something different. Something unique.

Listen. Learn to listen to people (even the ones you can’t stand). Try to figure out why they think and believe what they do. Be curious. Ask questions and listen some more.

Volunteer. Getting involved with a project where you can give back will help you to get out of your comfort zone and into an a new environment with different people.

Watch the Celebs. No matter how much we hate it, celebrities often have access to fashions, products and trends before they go mainstream. When it comes to fashion they can even influence trends and consumer buying behavior.

Read something different. Once a week, pick up a magazine or trade journal from a totally different industry. What’s transforming the industry? How could this be applied to your business or product?

Dedicated to Trends

TrendsSpotting follows the behaviors and attitudes of internet users and regularly report and conduct surveys. Contributors to the site express their professional opinions on emerging trends and what they mean to you.

PSFK is one of my favorite sources for discovering emerging trends from around the world. The blog consistently delivers surprising observations. They also host a number of great conferences throughout the year.

Springwise boasts more than 8,000 “Springspotters” from around the world, all on the lookout for emerging trends. The site is a hub for entrepreneurs looking for their next business ideas.

Trend Hunter Magazine bring observations from a wide range of topics. The site provides 99 different RSS feeds, broken down into different categories, so that you can hone in on trends in a certain niche or industry. Trend Hunter also issues a number of reports and presentations.

Design Trends

Cool Hunting is blog that is self described as “a daily update on ideas and products in the intersection of art, design, culture and technology.” I find Cool Hunting to be an awesome source for a look at design trends, modern urban lifestyle, fashion and arts.

NOTCOT is a daily showcase of inspiring design works from around the world, “fighting the good fight against ‘creative block’ since 2005.” (NOTCOT.org, and Tastespotting are some other great sites in the NOTCOT network.)

Design*Sponge is a daily website/blog dedicated to home and product design. The site even sports a special mini trends section, exploring waves of small trends (colors, styles, patterns) as they are spotted.

Josh Spear covers everything from Design to gadgets to travel. It’s a must following for anyone wanting to stay ahead of the curve.

Rapid Online Trends

Google Search Trends is a tool with which you can cross search different terms and compare them. Do some research here.
You will find Google Hot Trends on this same page. This feature has become a valuable source of information providing rapid search trend reports. There have been numerous times where I have spotted major news on Google Trends, hours before the news broke on the national stations. By subscribing to the feed, you will receive updates every hour reporting Googles top 100 searches from the last hour.

Viral Video Chart is the ultimate source for tracking what’s moving in video. Their Top 20 Viral Chart is by far the most popular, but the site also breaks the videos down into different categories to help you fine-tune your research.

Trendpedia is a tool that scans blog content, making it easy to compare popular topics graphically. Find out what’s hot and what’s not.

Twist performs a similar function to Trendpedia, only comparing Twitter content trends.

Summize is a tool that makes it easy to search Twitter updates.

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What’s your method for spotting trends?

Read the entire article here.

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