Nice presentation by SMI (Social Media Influence) listing some of Social Media’s most notable screwups. Notice how many times Greenpeace is mentioned in these slides. Online crisis management, anyone? (What’s your plan?)
This presentation also reminds me of something Peter Shankman talked about at #BrandCampU in Detroit last week: DBS. (The Don’t Be Stupid plan.) Think, guys. Think. Before you green-light a campaign, a page design, an update or a tweet, just think.
(Nose-deep in edits and rewrites today. No time to chat. Have a good’n.)