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Archive for March 25th, 2009

Happy Twitterversary!

Hi everyone! Today is my first Twitterversary: I have been using Twitter for exactly 1 year.  And although I had no idea then how big this thing would get, I still made a point to mark the event with this blog post:

I finally started using twitter today, and I am pretty psyched about it.

If you’re one of the 6% of adult internet users currently microblogging (using twitter) to keep tabs on your friends and colleagues, put your seemingly time-wasting hobby to good use – or at least come up with a better justification for your twitter habit at work:

You – “Twitter? Yeah! I use it all the time! It’s a great research tool!”
Your boss – “Really? A research tool?”
You – “Suuuuuure! One could find out all sorts of things thanks to twitter, if they were so inclined.”

Enter tweetscan.com (the twitter ap that turns your geeky and questionable tweeter addiction into a pretty kickass “out of the box” initiative that will make you the envy of your cubiclemates).

If you want to find out what people are saying about ANYTHING, hit tweetscan and enter your keyword in the search box. Try it. Throw your name in there. Throw your company’s name in there too. Find out what people are saying about anything at all. Your new product. The airline you want to book a flight with. Your kids’ top 3 college picks. A restaurant you’ve been wanting to try. A new movie. Your latest customer program.

It’s very cool, pretty effective, and best of all, it’s free.

And fresh.

And they didn’t call it twitscan… which is a very good thing.

Via Church of the Customer.

That’s what I loved about Twitter from the very beginning: The vast potential of the platform and the ocean of applications, from online reputation management to customer engagement and live peer-to-peer collaboration. Endless possibilities. It didn’t take a genius to figure it out, even back then.

Because of some social media restrictions at work, I didn’t get to truly start using Twitter until I left the world of cubicles and TPS reports last September. The stats since then (approx.):

Followers: 5,569

Following: 5,087

Updates: 11,366

My Twitter Grade: 100

My Twitter ranking: 263/1,766,380

More benefits:

About 200 new friends, colleagues and co-conspirators in the Greenville area alone.

A 20%+ increase in my blog’s readership every month.

24-hour access to the best articles and studies about marketing, design, business development on the planet.

Direct access to some of the industry’s best and brightest practitioners, from Ford’s Scott Monty to Alltop’s Guy Kawasaki.

Conversations, conversations, conversations: Twitter has taken the discussions started on this blog to a whole new level.

Knowing what everyone is doing, just in case I want to cyberstalk them.

A whole new category of services companies need help with.

Information: Faster, better and pre-filtered by people I trust.

Enhanced collaboration between fellow practitioners (using Twitter to plan book projects, lectures, seminars, etc.)

Contractor-sourcing (Oh yeah. Twitter is a great place to meet your next graphic or web designer.)

Tighter engagement with a few of my favorite (and least favorite) brands: Jet Blue, The Home Depot, Ikea, Whole Foods, Liquid Highway, Bi-Lo… It’s been pretty rewarding already. Can’t wait to see what 2010 will bring when Twitter becomes even more integrated.

The list goes on. Anyway, here’s to my first full year on Twitter. Thanks for having made it a good one. 🙂

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