If brands start with people, great brands start with great people. Not great in the sense that they are wealthy or successful or influencial (yet), but great in the sense that ego, self-righteousness and self-serving agendas aren’t part of the equation. Instead, these people are devoted to a cause. Infected with an idea. Motivated by success measured in other people’s smiles and excitement and ownership of the things they do for them.Need help getting into that kind of groove? Check out John Moore’s awesome post on Dan Sullivan’s Laws Of Lifetime Growth here. Not super recent, but timely.
I’m serious. Go check it out now. (No, not later, right now.) It’s that good. (Well… it’s really the ten laws that are good, but… same difference.)
What… you’re still here? Tsssk.
Technorati tags: service marketing, John Moore, Dan Sullivan, marketing.
One of my causes is to get blog authors to stop enabling the Snap preview on external links.
Is it a cause or a quest?
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