Archive for September 4th, 2005

Doing It Right

image copyright 2005 olivier blanchard

Still doubting the power of WOM? Still coming up with reasons why you can’t design the best possible product?

If a used car dealership can do it, surely anyone can. Case in point: Carmax. (No, it isn’t stylish or sexy, but it works:)

“I don’t know of any other dealership where you can test drive a used car, in excellent condition, and not have to go through a hard sell sales pitch, or a torturous bargaining phase when you decide to purchase it. The no-bargain price is right on the vehicles, and is often quite a bargain.
“Additionally, if you decide within five days of your purchase that it was not the right car for you, you can return it for a full refund, regardless of how much you drove it (and yes, I have actually tested this out) with no reason needed beyond simply that you didn’t like the car.
“Their Service Centers also seem to be squeaky clean and very impressive. They seem to be the elusive Car Dealership with a Conscience.”

Check out the full story here.

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One of the missing – Image copyright 2005 Olivier Blanchard

People looking for missing friends and family members in the wake of Hurricane Katrina’s devastation have turned to Craigslist.com to post their messages. How cool is that? One of the internet’s top wanted-ad sites gets retasked to help thousands of displaced hurricane victims reconnect with their loved ones… not by the government, not by a relief agency, but by people.

Internet tracker technocrati.com hooked up with flikr and buzznet to let amateur photographers and camera phone users share their images of the chaos with the rest of us (though very few actual photos of the hurricane’s aftermath are being posted yet).

Thousands of private and public sites have joined in the relief effort in some form or another. From office space offers and housing relief to general relief organization info, the web is turning out to be a fantastic tool for anyone not only looking for information but help and relief. In addition, a database of victims and other sites is being created here.

Too bad the craigslist postings couldn’t be hooked up to the Superdome’s jumbotron or printed and posted outside its gates… but it’s a start. A very good start.


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