I have to send out a big thank you to Kipp Bodnar and Jeff Cohen for shooting and posting (respectively) bootleg video from my Social Media R.O.I. presentation at #sofresh last week. You guys rock! Video is definitely not as fun as being there, but in this case it’s pretty damn close.
Check it out here. (If you’re using a smart phone to watch it and the video doesn’t play, go here.)
Incidentally, though conferences don’t always like to see some of their content turn up on YouTube, Viddler and Vimeo for all (non-paying non-attendees) to see, I encourage all of you to bootleg videos of all of my presentations whenever applicable anyway. How you use the videos is your business. (Tip: Don’t forget to give the conference credit and allow a few days to pass, just… you know… to be nice.) Either way, you have my blessing. 
Note: Concerning the caption at the top of the video, I am actually @thebrandbuilder, not @brandbuilder. (I wouldn’t want you to follow the wrong dude.) 
[...] Video from my Social Media R.O.I. presentation at #sofresh « The BrandBuilder Blog thebrandbuilder.wordpress.com/2009/08/31/video-from-my-social-media-r-o-i-presentation-at-sofresh – view page – cached #The BrandBuilder Blog RSS Feed The BrandBuilder Blog » Video from my Social Media R.O.I. presentation at #sofresh Comments Feed The BrandBuilder Blog Some people just don’t get it. An Italian, A Frenchman and a Texan walk into a bar… — From the page [...]
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Incidentally, though conferences don’t always like to see some of their content turn up on YouTube, Viddler and Vimeo for all (non-paying non-attendees) to see,
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[...] Social Media ROI explains how to generate an economic benefit out of limited ressources such as time and technology when you’re doing social. Great presentation by Olivier Blanchard of @brandbuilder (thx for the link to @viereckigerhai). Do also check out Brandbuilder’s blog… [...]
Great site…keep up the good work. I read a lot of blogs on a daily basis and for the most part, people lack substance but, I just wanted to make a quick comment to say I’m glad I found your blog. Thanks,
A definite great read…:)
-Bill-Bartmann
[...] “Basics of Social Media ROI” by Olivier Blanchard – gives a good description of the difficulty marketing team faces to communicate SM results in a clear and measurable way. In addition to the message, slides are fun to watch with their 70’s UFO look. (BTW, you might want to check the vidao of Olivier doing this prez) [...]
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[...] The Brand Builder – Social Media ROI Presentation [...]